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Top Cult Beauty Brands

With all the new beauty labels in the market, it’s easy for any beauty fanatic to get confused. We’ve picked out the cream of the crop for you to get your hands on.


Reflections Organic

This organic makeup range is an essential for the eco-conscious among us. Vegan-friendly and made wholly from natural ingredients, be reassured that you’ll be protecting Mother Nature as you care for your complexion. Plus: their products are made from oh-so-yummy ingredients – you’ll be resisting the urge to consume their cosmetics with their aromatic ingredients ranging from cocoa to coconut to mango. Whip out your favourite makeup brushes since most of the products are formulated as loose powder – light and easy to deal with.

Try: Sun Protection Powder ($79). Start with the basics of good skincare and shield your skin from the harsh rays of the sun. The powder infused with herbs and plant oils also aims to hydrate and revitalize skin – so, say hello to that youthful glow.

Available on




If you’re keen to hop on the bandwagon of the liquid lipstick trend but balk at their sky-high prices, ColourPop is for you with their affordable price range starting from USD$6. Only founded in 2014, the brand may seem new to the game of makeup but has gained a reputation for their high-quality lip products that come in a million of shades. Animal lovers can breathe a sigh of relief when they hear that ColourPop doesn’t test their products on our furry friends.

Try: Ultra Matte Lip (USD$6). Get a saturated pout in popular shades such as warm terracotta ‘Bumble’ or the vibrant true red ‘Saigon’.

Available on


Kat Von D

From famed tattoo artist to global beauty phenomenon, the Kat Von D brand has become synonymous with the founder’s signature high-powered makeup look. The label has finally landed in the aisles of Sephora and makeup junkies are rejoicing at the plethora of long-wear high-coverage foundations, inky liners and versatile contouring palettes.

Try: Shade + Light Face Contour Palette ($73). Nail that sharp jawline with this edgy-looking palette that contains six contouring and highlighting shades.

Available at Sephora in store and online



How can one sculpt their face without the perfect set of makeup brushes? Famed for their classy packaging and super-soft makeup brushes, Zoeva is a beauty brand for pro makeup artists and everyday women alike. This German company founded in 2008 now has over 50 cosmetic items and 100 colours for any full-face look you’re going for.

Try: Nude Spectrum Eyeshadow Palette ($59). Inspired by the beauty of the desert, this palette is filled with rich earth tones and subtle sandy shades, all with a hint of iridescent shimmer to accentuate your peepers.

Available at Sephora in store and online




Since the 1960s, this Korean beauty brand has been gaining a steady rep in the beauty world with its use of traditional medicinal herbs in its skincare formulae. The iconic K- beauty natural makeup look begins with one’s skin being luminous and matte. Hence, a key ingredient across their lines is Ginseng, which is reported to have numerous benefits such as refining and purifying the skin.

Try: Perfecting Cushion Brightening foundation ($80). Infused with magnolia blossoms and Mother of Pearl extracts, this cushion foundation provides light coverage and a dewy finish for that ‘glow-from-within’ effect. It also comes with a sponge-like applicator and refillable compacts for maximum convenience.

Available in stores at Capitol Piazza, Zalora and online:


Urban Decay

Name one beauty guru who hasn’t raved about Urban Decay’s gorgeous NAKED eyeshadow range. Urban Decay has advanced the makeup industry for over two decades now and is nowhere near stopping. Their most recent release, the VICE lipsticks with the edgy Ruby Rose as their ambassador, comes in over a 100 shades, ranging from the everyday nude ‘Naked’ to a rich purple ‘Pandemonium’.

Try: Alice Through the Looking Glass Eyeshadow Palette ($88).This funky palette sports crazy blues and greens while balancing it out with versatile brown shimmers

Available in stores such as Bugis Junction, Sephora and online



Glow like never before with BECCA, as they aim to enhance your natural complexion instead of hiding it under layers of makeup. For those who can’t seem to find that perfect shade of foundation that will blend in seamlessly, BECCA’s got everyone covered with a variety of foundations that cater to different skin tone families.

Try: Becca x Jaclyn Hill Shimmering Skin Perfector® Pressed Champagne Pop ($58). No matter your skin tone, these pigmented shimmering highlighters will elevate your look and are available in a range of tones from silver to bronze.

Available at Sephora and online


Article from Time Out Singapore